What do SEO services include?
SEO services are the ongoing work that makes your website appear in Google's free results when a customer searches for what you offer, without paying for every click. Search engine optimisation has four parts that work together; none of them is enough on its own:
- SEO audit: a full review of the site that ends in a prioritised list of what to fix first and what can wait.
- Technical SEO: site speed, Core Web Vitals, indexing, structured data, sitemaps, and fixing broken links and duplicate pages.
- On-page and content: keyword research in both languages, better titles, descriptions and headings, and service pages and articles that answer real customer questions.
- Local SEO: completing and updating your Google Business Profile with photos, services and opening hours, plus a plan to request and reply to reviews, so you appear in Google Maps for nearby searches.
If your site is slow or not mobile friendly, we fix that first. Content does little on a site Google cannot read properly.
Who is SEO for?
SEO suits any business whose customers search Google before they buy or call, and it pays off most when each customer is worth a lot or when the service is searched all year round. Businesses that tend to benefit most:
- Clinics, medical centres and beauty centres that people search for by district and speciality.
- Home service companies such as maintenance, moving and cleaning, where showing in the map decides many calls.
- Online stores on Salla, Zid and WooCommerce that want sales that do not depend entirely on ads.
- B2B firms such as consultancies, contractors and logistics, because decision makers research and compare before getting in touch.
- Businesses serving expats and foreign investors that also need to be found in English search.
How the work runs, month by month
SEO is cumulative: what is done in month one is built on in the months after. These are our usual steps, and the priorities shift with what the audit finds on your site:
Month 1: audit and plan
We review the site, its indexing, speed and your competitors, research keywords in Arabic and English, and hand you a written plan with priorities and target pages.
Month 2: technical and local fixes
We fix indexing, speed and structured data issues, complete your Google Business Profile and connect measurement such as Search Console, GA4, call tracking and WhatsApp clicks.
Month 3: service pages
We improve existing service pages or write new ones for each service and city that deserves its own page, in the words Saudi customers actually type.
Month 4 onwards: content and links
We add articles that answer common questions, build internal links between pages, and work on trust signals such as reviews and mentions on relevant local sites.
Every month: measure and adjust
We review what moved and what did not, adjust the plan to the numbers, and send the report with what we will do next month.
What we report every month
Rankings alone are not enough; what matters is whether search brought real customers. The monthly report covers these measures, compared with the previous month and with the starting point:
| Measure | What it tells you |
|---|---|
| Target keyword rankings | Your position in Google for each keyword in Arabic and English |
| Search impressions and clicks | From Search Console: how often you appeared and how often people clicked |
| Free search traffic | Visits from Google without ads, from GA4 |
| Enquiries from search | Calls, WhatsApp messages and forms that started from free search |
| Google Business Profile activity | Direction requests, calls from Maps and new reviews |
| Cost per lead | Monthly service cost divided by enquiries, compared with cost per lead from ads |
What affects the cost of SEO services
We do not publish fixed SEO prices because the workload differs a lot from one site to another. After a short call and a look at your site, we send a written plan and quote that sets out what will be done each month. The main cost factors are:
- The size of the site, the number of pages and products, and its current technical state.
- Languages: working in Arabic and English means keyword research and content for each.
- How competitive your sector and city are; some keywords in Riyadh are far harder than others.
- How many cities or branches you want to appear in.
- How much content is needed each month, and whether your team writes it or we do.
- Whether the site needs rebuilding before we start, or improving what exists is enough.
You can start with a free marketing plan: send your website link on WhatsApp and we will tell you what is worth doing first.
SEO in Saudi Arabia: the local details that matter
Arabic SEO is not a translation of English SEO. Saudi customers type the same idea in several forms, such as two spellings of Google, or SEO versus the full Arabic term, and they mix colloquial and formal Arabic. We research every variant and target what people actually type, not what looks correct on paper.
Arabic pages need a proper right-to-left layout and a correct setup for both language versions, so Google shows each searcher the right page. For businesses that serve a district or city, local search matters: many results show a map with a short list of nearby businesses, and a complete Google Business Profile with fresh reviews helps your chances of appearing there.
We also plan for seasonality. Search behaviour changes in Ramadan, around Eid, back-to-school and summer, so we prepare seasonal and offer pages weeks ahead, giving them time to be indexed before searches rise.
How to choose an SEO agency honestly
Any agency that guarantees you first place on Google within a set time is promising something it does not control, because nobody controls Google's algorithm. Ask any SEO agency, including us, these questions before you sign:
- What exactly will you do each month, and can I see it in writing?
- Will Search Console, GA4 and the Google Business Profile be in my name, and do I keep them if we stop?
- Do you measure enquiries and sales from search, or only rankings and traffic?
- How do you build links, and do you buy links or use link networks? Google's spam policies treat buying links for ranking as a violation that can lower a site's ranking or remove it from results.
- Who writes the Arabic content, and is it written for Saudi readers or translated?
- What is the commitment period, and what happens to the content and pages if I end the contract?
Government fees shown are indicative and change from time to time. Grow More is an independent private firm, not a government body; we confirm current fees in your quote before we start.